LALE ARPACI 

Lale Arpaci is an award-winning Producer/Director, having directed several #1 trending videos in the world for Jimmy Donaldson, AKA MrBeast, 2020 Creator of the Year.   Her videos have a viewership of over half a billion people, and Thrillist named one of the videos she directed as the top 10 in the world.

Lale recently directed a series of PSAs for Partnership to End Addiction, as well as a funded short documentary for the organization Race Forward about changemakers in Raleigh who fight racial injustice. Her production headlined Facing Race, the largest multiracial, inter-generational gathering for organizers, educators, creatives, and other leaders.

Lale was one of a few directors selected to direct Google’s Near Me campaign, which aired during SNL and during primetime network television.

Lale recently produced “Murder in the Heartland” on ID, fresh off producing both seasons of Oxygen network’s number one show, "In Ice Cold Blood."

Lale was a producer for 7 seasons of MTV’s highest-rated show, “Ridiculousness,” hosted by Rob Dyrdek.  She's also produced a number of other hit television series, including “Now That's Funny” for Channel 5 in the UK, and “The World’s Funniest Weather” currently in syndication.

In 2015 Lale directed Nu House DJ Eche Palante’s official music video for “A Discussion Between Saxes” as well as Lucinda William’s “Protection”.
Prior to this, Lale served as Supervising Producer and Director of a 13-episode celebrity interview series for USA Today Live featuring interviews with Paris Hilton, Jessica Alba, Hilary Duff, Tori Spelling, Brooke Shields, Leonard Nimoy, Dana Delany, Zachary Quinto, and others.  She was assistant story editor on Bravo’s “Work Out” and was tapped to direct a pilot presentation “Press Pass”.  Lale also directed two short docs about Los Angeles; one was highlighted in LA Weekly’s annual “Best of” edition.  She has also directed and produced industrial videos for Taco Bell Corporation, Hyundai and for the City of Los Angeles hydroelectric power plants. 

Lale has served as casting director on several different projects, including on a PSA for Partnership for Drugfree.org featuring real and celebrity stories.

Before becoming a producer and director in her own right, she worked with legendary producer/writer/director Mel Brooks on the film adaptation of the musical “The Producers” and with writer/director Phil Alden Robinson.  She has also served as marketing consultant and music supervisor for the UPN television network.